Celebrities have a way of oversimplifying health and beauty problems that perplex the rest of us. Just as Hollywood's elite never seem to diet ("I just play with my kids!"), they also never seem to struggle with their skin. Case in point: Lea Michele recently told people.com about her beauty routine, "Maybe I'll put on a little mascara. But other than that I try very hard to just let my skin breathe." Ahh, sounds so simple, clean, and effective.

But actually, as dermatologist Papri Sarkar tells allure.com, "The top layer of the skin is dead, so it doesn't 'breathe.' The lower, living layers of skin get their oxygen and nutrients from the blood supply, or from what you put in your body." So apart from the obvious upshot that our food and supplement choices affect our skin (another, long newsletter on this coming soon!), it is a myth that skin needs to breathe at night.


While it is true that keeping pores in the clear is important, the #1 goal for any nighttime skincare regimen should be *moisture*. As Dr. Michelle Henry, M.D. explains, "Fine lines and wrinkles are more pronounced on dry skin so moisturizer is one of my favorite anti-agers." It's easy to get caught up in skin type, ingredient trends, and the latest technology, but at the end of the day, the best thing we can do to improve the look of our outer layer of skin is to impart hydration.

At LXMI, we wholeheartedly believe that Nilotica Reserve™ is nature's best heavy-duty moisturizer for everyone. With a unique balm texture and proven efficacy, this ingredient is also non-comedogenic (meaning it doesn't clog pores) and full of antioxidants, vitamins, and essential fatty acids. Other natural moisturizers aren't as hydrating since most are oils (not balms), and many other butters/balms are known to clog pores...so Nilotica wins out every time.

Just as your hair needs a deep conditioning treatment once in a while, your skin needs a moisture seal to keep it looking healthy, plump, and smooth. We recommend an extra layer of LXMI Pure Nilotica Melt before bedtime, as a sleeping mask. Don't worry about your skin not being able to breathe...it never was in the first place. Instead, remember that you are taking steps to fight the aging process with nourishing moisturizer, and instead of using something synthetic and potentially toxic, you are choosing Mother Nature's premier moisturizer that LXMI offers as an organic, vegan, and cruelty-free luxury product.

Ahhh, exhale.

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